Find out about the latest Shoppertainment news and events on our blog page. Read about collaborations, exciting opportunities, and the latest goings-on here!
Finding Inspiration In the world of design, creativity is the driving force that turns abstract ideas into tangible masterpieces. As designers, hunting for inspiration is a crucial step in unfolding the creative process. Creating a repertoire of references will open the pathway to generating new ideas and make brainstorming easier, and one of the most…
M&S Light Up Liverpool For Their New Food Hall Opening! We are proud to be working with major British multinational retailer, Marks and Spencer who are currently lighting up the St John’s Beacon to celebrate the launch of their new food hall opening in Liverpool. St Johns Liverpool Beacon is the perfect advertising platform for new…
How Can Events Benefit Your Centre? Events can have a big impact on your centre with increasing dwell time and footfall, check out one of our summer events at The Broadway, Bradford. Click here to view our video.
Saving The Planet One Step At A Time Monday 5th June marked an important occasion for environmentalists around the world – World Environment Day. Here at Shoppertainment, we hold the environment close to our hearts and strive to be a ray of eco-consciousness in the office and at home. Our commitment to the environment is…
By Caitlin Berry, Shoppertainment’s Environmental Officer Our Journey Through Veganuary! As a business, how do we create an eco-conscious space? Well, let me tell you… Our first step within Shoppertainment, is implementing monthly green challenges. These are a sustainable initiative within the workplace, to inspire staff to think deeper into the environment. This applies not…
Why Shopping Centre Commercialisation Is So Important Today’s retail landscape is changing fast. Consumers are shifting their spending from traditional stores to online channels and mobile devices, and they are also downloading new apps to support their shopping habits. In addition, with millennials preferring experiences rather than products and services, retailers need to create more dynamic…
Start 2023 The Right Way! How to get the most out of your shopping centre with the use of digital marketing, experiential marketing and longer opening hours. We can help you this year, so start 2023 the right way and get in touch to see how we can help you with: Mall income Promotional Space…
FUSION Trend For 2022 Your shopping centre is ticking over You have an agency looking after your commercialisation, another for PR, social and digital and another doing some adhoc events and promotions for you. WARNING! It is most likely that you aren’t maximising your marketing budget and potential income you can achieve from your scheme. In the shopping…
Keep Up To Date With Changing Shopper Demands How to use RMU’s, kiosks and events to keep up with changing shopper demands. With Black Friday and Christmas on the horizon, the busiest season of the year will be here before you know it. Though this time can be overwhelming as retailers, it is also a…
Boost Your Footfall With A Shopping Centre Event How shopping centre events can benefit shopping centres and visitors alike! We talked recently about the benefits of experiential marketing – creating a shopping experience that engages directly with the customer. One of the most effective ways to interact more personally with your customers (and attract new…