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FUSION advert 1

Fusion Trend for 2022

FUSION Trend for 2022 Your shopping centre is ticking over You have an agency looking after your commercialisation, another for PR, social and digital and another doing some adhoc events and promotions for you. WARNING! It is most likely that you aren’t maximising your marketing budget and potential income you can achieve from your scheme. In the…

Live Easter Egg Events

Boost Your Footfall With A Shopping Centre Event

Boost Your Footfall With A Shopping Centre Event How shopping centre events can benefit shopping centres and visitors alike! We talked recently about the benefits of experiential marketing – creating a shopping experience that engages directly with the customer.One of the most effective ways to interact more personally with your customers (and attract new ones),…

Experimental Marketing

What are the benefits of experiential marketing?

What are the benefits of experiential marketing? Engage with your customers like never before. When it comes to marketing there are quite a lot of buzzwords doing the rounds and experiential marketing is one of them. As a business owner, this can often feel overwhelming and slightly intimidating. Another common issue with marketing buzzwords is…

Woman yellow clothes

Oh Hello Crazy Quarter!

Oh Hello Crazy Quarter! How did summer come and go so quickly? I don’t know about you but we’re certainly feeling a slight chill in the air and those long summer evenings are slowly disappearing (sob!). This can only mean one thing; we are teetering on the edge of Autumn (that appeared out of nowhere).…

Black Friday shopping bags

How to Capitalise on Black Friday

How to Capitalise on Black Friday It goes without saying, but Black Friday is a key date in the retail calendar. Over the past few years, Black Friday has turned into a huge event across the shopping world and it’s crucial for retailers to be aware of how they can capitalise on this event over…