M&S Light Up Liverpool!
We are proud to be working with major British multinational retailer, Marks and Spencer who are currently lighting up the St John’s Beacon to celebrate the launch of their new food hall opening in Liverpool.
St Johns Liverpool Beacon is the perfect advertising platform for new store openings and product launches.
If you would like to know more how you can increase your brand awareness, contact us today info@shoppertainmentmanagement.co.uk
Build Brand Awareness with the Beacon
St Johns Liverpool Beacon is the perfect advertising platform for new store openings and product launches.
71.7 million people visited the bustling city centre in 2022, with St John’s Beacon truly proving a beacon of hope for eager shoppers. Towering at 138 Metres (457 Feet) high, the beacon can be seen from across the city making it the perfect place to build your brand awareness.
The Importance of Brand Awareness
Needless to say, building awareness of your company and brand are key to success. After all, would you have any customers if they don’t know you exist?
There are a number of ways to build your brand awareness and choosing the right one for you is important. Factors such as your target demographic, budget requirements and time constraints (if applicable) will all impact how you choose to build brand awareness.
For many of our clients, brand awareness is built using a multi-faceted approach to ensure that the brand is in front of customers at all available touchpoints. Utilising social media and other digital channels can reach your customers at home whereas events, pop-up shops and other promotional activities (such as the beacon) can reach your customers out of the digital space.
If you would like to learn more about building your brand awareness, get in touch with our experts.