Shopping Centre Commercialisation Lancaster
Helping Shopping Centres Drive Revenue, Footfall and Engagement
Lancaster’s retail scene is experiencing impressive growth, with 2024 footfall increasing by 1.5% year-on-year and vacancy rates dropping to 10% (now lower than pre-pandemic levels!). This vibrant retail scene and growing consumer base make it an ideal location for shopping centres looking to enhance footfall and boost revenue.
Through smart, creative commercialisation strategies, we help you transform underutilised space into dynamic opportunities that attract new visitors and keep existing shoppers engaged. From short-term retail pop-ups to full-scale brand activations, our commercialisation services include:
What is a Commercialisation Agency?
A commercialisation agency brings shopping centre spaces in Lancaster to life by turning them into profitable, experience-led opportunities. Through strategic activations, brand partnerships and targeted advertising, we help centres generate additional revenue while enhancing the visitor experience.
Our team collaborates closely with shopping centres across Lancaster to deliver engaging, high-impact campaigns that boost footfall, spark customer interaction, and complement the existing retail mix – seamlessly and effectively.
The Benefits of Shopping Centre Commercialisation in Lancaster
Unused or underutilised areas within your shopping centre represent untapped potential. With tailored commercialisation strategies, you can unlock new revenue streams by introducing pop-up retail, kiosks, and promotional activations that appeal to both shoppers and brands.
Commercialisation brings fresh energy to your centre. From rotating pop-up shops to interactive promotional stands, keeping your retail environment dynamic encourages repeat visits and captures the interest of a wider audience.
The more engaging the experience, the longer visitors stay. We help you create memorable moments—from immersive brand activations to themed events—that keep shoppers exploring and spending more time on-site.
Make the most of key calendar dates with impactful, well-timed activations. Whether it’s a magical Christmas grotto, vibrant summer stalls, or family-friendly events for Easter and Halloween, we help you attract more visitors and drive seasonal sales.
Partner with a UK Leading Commercialisation Agency
At Shoppertainment, we deliver creative commercialisation solutions that boost revenue and enhance the shopping experience. From kiosks to digital activations, we help you unlock your centre’s full potential.
Looking to improve commercialisation in your Lancaster shopping centre? Get in touch today.
Case Studies
