To attract families in Slough and encourage new and repeat visitation. Each Saturday had a different theme; Big Farm, Big Circus and Big Beach. The event had absolutely no cost to the shopper and they were delighted at the variety and high-quality activity on offer.
Saturday's of fun
The Big Farm included a farmyard themed area, complete with bales of hay and animal props which were perfect for a photo-station. There were giant stilt-walking scarecrows and tenant activation with the on-site Arts Class Group hosting kids craft workshops.
The Big Circus was a large scale circus event. It was complete with a ‘big top’ stage for circus workshops, hula hooping performances and activity with Britain’s Got Talent Star Lisa Sampson. There was also a circus themed craft workshop and balloon modelling.
The Big Beach was a beach themed event. This was complete with sand pits, a seaside style peep-board, craft workshop and stilt walking band. The event area was dressed with large props and deck chairs so shoppers could relax as their children played, encouraging dwell time in the centre.