Ever eaten your dinner on a double-decker bus? Well now you can thanks to Gourmet Burger Bus that is open at Serpentine Green Shopping Centre.
Shoppertainment worked with the centre’s landlord to transform space in the centre’s car park into a commercialisation opportunity that was the perfect fit for the bespoke ‘bus’ diner.
Gourmet Bus is the UK’s only dining experience of its kind in the UK. Since opening in 2017, the diner has amassed great success, having over 3000 customers within a few weeks of opening . Furthermore, regular customers include big names, such as ex Dragon’s Den star James Can and England Cricketer Moin Ali.
The bus has contributed greatly to increases in football and dwell time at the Peterborough shopping centre, as well as being a true commercialisation success!